Category Archives: Minneapolis-St. Paul

Yes, I Borrowed Some Style, Urbanism and Career Cues from The Mary Tyler Moore Show

Image by Jay’s Fine Art Photography
Mary Tyler Moore died last week, making her probably one of the first Ugg 2017 things not related to our current government malaise. And to be honest, having this excuse to tap into a major part of her legacy, her self-titled 1970s series she owned, produced and starred in, was a huge relief. Plus, she was 80 and had been unable to communicate and seemingly in lots of pain.
There are so many things from the show I never realized were from the show, that we take for granted when we see women in the city on-screen or even how we city women live in real life. I knew that Oprah idolized her. I knew about the hat toss and the hat wearing. I also had a mom who came of age in the 1970s and wore versions of those outfits and instilled in me a love of 1970s working girl fashion.
Lately, though, it’s been the growing list of things I seem to have in common with the character, that I’d like to highlight this week, both in the spirit of escapism and because I don’t know when I’ll have another chance to highlight the show and the character. Here’s your bulleted list:
  • The white car (you remember my old car Betsy right)
  • The studio apartment in a room in an old house in the center of town (English Basement dwellers of D.C. stand-up!)
  • The deluxe apartment in the sky(I know, wrong show, but that’s what my dad always called my old Greensboro apartment).
  • The hats and scarves (wearing a hat as I type this post and in both of the pictures that lead and end this post).
  • The going away party (I had a bar crawl when I left Greensboro and a Taco Tuesday surprise when I left Kansas City)
  • Striking out at age 30 after being in a long-term serious relationship. (Yes folks, I’m single. Don’t all line up now).
  • The accidental journalism career (Just a few of my clippings to date, oh and the podcast and this site. Remember this all started to help me make sense of the world, but I do like writing)
  • Maybe I’ll make it? (Bank account…)
  • You’re gonna make it. (Thanks, friends)
  • Changing the world with a smile. (Always ;), even waiting for Metro. )

The CityLab article about Moore’s death and the legacy of the show did mention how the show created the trend of showing urban yuppies and strivers getting ahead on TV. However, it was my friend Evette Dionne over at Revelist that really honed in on what the character meant for women and feminism along with a whole slew of articles on the New York Times website and in print. Plus, Oprah’s many tributes.

And yes, some of the episode’s writing, especially in the early years, could be corny and cliché, but the images and the lifestyle still resonate today. Also, outside of a couple major exceptions, it’s a white world, but I’m not surprised at the lack of representation in the 1970s, despite just coming out of the first waves of the civil rights movement. And outside of Living Single, The Best Man, Martin, and Being Mary Jane, film and TV have not shown us an equivalent black woman character. Glad we got Oprah and a handful of other folks in real life.

And now, to make it (on Metro) after all…

…and keep surviving and resisting.

I’m Kristen.  I started blogging here to make sense of the built environment around me. You can find me on FacebookTwitter, and Instagram. You can find out more about me at my main website, www.kristenejeffers.com. Keep with me via email. Support my work on Patreon.

Making It After All– On Social Media for Community Design and Minneapolis

I un-ironically wear a raspberry beret sometimes in the winter, and yes, I do throw it up in the air and tell the world that I’m going to make it after all. I was already cliche Minneapolis before I even set foot there the first time.

Two of my favorite speaking opportunities have been in the Twin Cities region of Minnesota. Specifically Minneapolis. Let’s relive some moments from my first visit, in 2014.

I was joined by two of my besties and we ate and saw some cool things. Plus, I remember vividly, that it was one of the first days that I had to wear a sweater and my wool coat in the fall of that year. Which made it pretty easy to stand here and made me pretty mad that it was so cold my regular raspberry beret wasn’t sufficient.

Kristen standing next to TV Land MTM statue when it was on Nicolet Mall in September 2014 . Photo by Graham Sheridan
Kristen standing next to TV Land’s Mary Tyler Moore as Mary Richards statue when it was on Nicolet Mall in September 2014 . Photo by Graham Sheridan

(Ok, it was still a raspberry headband. And practically every parody of this scene results in the hat falling down on the ground or being picked up and stolen…)

For those of you who still don’t understand this double-reference, here’s the original Mary Tyler Moore title sequence and here’s Oprah imitating it and talking about why the character of Mary Richards as portrayed by Mary Tyler Moore is an icon, especially to feminist media types like myself. And do I really need to link to this. (Most of the originals on YouTube are muted. You can purchase the original here.

The main theme of the Twin Cities for me, through all the things tied to it (MTM, Prince, the loss of Philandro Castile), is resilience and making it after all. Sadly, Castile and Prince did not, but thanks to the spirit of MTM’s character, we have Oprah and in turn we have a bunch of us out here, making content and owning our own things. Teaching people how to be a better community, as I did in this shot below in 2014:

Presenting on being a Strong Citizen at the 2014 Strong Towns Gathering in Minneapolis. Photo by Ed Efurt
Presenting on being a Strong Citizen at the 2014 Strong Towns Gathering in Minneapolis. Photo by Ed Erfurt

and I was about to do this year in this shot. on telling your story and the tools to do so:

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Another theme of the weekend was seriously just woman power. The group I was meeting with, the Association of Community Design, was powered by more than a handful of women and nice supportive men. In the design, development and governance conversation, you just don’t see that too often. Here’s a bit of our group, as we were wrapping up a weekend, that we spent just being present.

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Want to read my presentation? Go here. Stop and listen to it below:

https://soundcloud.com/kristen-jeffers/using-media-to-advance-community-design

And the communication checklist for designers is here.

I also ran into more woman rail fans. That world has been even harder to crack the glass ceiling in, but later this afternoon, I rode these streetcars:

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That middle image shows a woman driver, who took the opportunity to highlight the history of how women in World War II often drove streetcars. That last image is my new Como-Harriet line T-shirt, one of the many clothing bargains I got while in Minneapolis. Speaking of clothing and bargains. Yes, I went to the mothership. The mothership of City Targets:

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And because I’m that urbanist who admits I’m a mall rat and quotes Victor Gruen as a defense we went here.

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As you know, my urbanism was shaped by my dad. My dad and I often went to the Four Seasons Town Centre and the late Carolina Circle Mall in Greensboro. I was raised and grew up in the 1990s, which was the high era of bigger is better suburbia. It was also the best era of Nickelodeon. And I loved Legos as a kid, still do. Especially, when you see awesome creations like this:

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I also went bargain hunting at New York and Company, to the left of this picture, which hands down is still my favorite adult era mall store. I have to give them credit for making a dress I now own in five iterations.

If all other enclosed malls die and this one stays, then we will be ok. It will fulfill it’s role as a tourist attraction. It was disappointing that not all the existing department stores were here, that the IKEA was across the street and that there was a tax on the clothing here, unlike in other parts of Minneapolis, including at that mothership Target. One bonus is its rail accessible. Same with the airport on the same line. This is what you see when you get off at the mall.

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And as we end this time of fangirlling and making it after all, let me leave you with a few recommendations of things and places to do in Minneapolis.

I felt safe, and I felt like this could be a place that I could thrive professionally. But then again, I was staying at the hotel attached to the IDS Center and that probably had something to do with it.

On a more serious note, I have been told that efforts are being made to incorporate more people in the Twin Cities society, especially by the arts community. However, it was noted that residential segregation was still very high and that, along with the issues surrounding the police shootings in the area, this knocks down the Twin Cities.

The high points? Light rail to the airport and a handful of major tourist points,regular bus service to a number of ethnic enclaves (which while have great food, shouldn’t be so segregated), artist resources and those tax breaks on clothing, grocery and other necessities!.

One last picture, as I left town on the Blue Line.

Photo by Malcolm Kenton
Photo by Malcolm Kenton

I’m Kristen. I’ve written here about cities and places and how we can make them better for almost 6 years. You can learn more about me here. And you can follow me here, here and here.

Placebook: Wishes for 2014

Window at Scuppernong Books, January 5, 2014.
Window at Scuppernong Books, January 5, 2014.Photo Credit: Kristen Jeffers

Good Monday morning everyone! I hope you had the weekend you needed to have. I hope that weekend includes not being frozen. I spent my weekend mostly at home, but I got out and introduced a friend to Scuppernong Books. Scuppernong has inspired one of my wishes for 2014 for great places, which are here.

Once you are through with my wishes and are all thawed out, check out a few more things that are worth reading:

Even though he didn’t make every Metro station,  I commend the effort of the Metro Nomad, Stephen Ander. His original plan is here and you can click on Metro Nomad to find out how he actually did.

San Francisco and Minneapolis-St. Paul are booming and their surrounding communities are adjusting.

Cleveland meanwhile has adopted a more economically and ethnically diverse way of attracting new people to the area.

This infographic explains the American bike share movement in the past 4-5 years.

Michael Sorkin in Architectural Record writes a letter to Mayor DeBlasio,  calling for planning to become more grassroots and equitable in New York with a nod to other cities to do the same.

A lot of these top-10 suburbs are really just small towns adjacent to big cities. Two of them are right outside of Charlotte.

Meanwhile, right here in Greensboro, we could be at the forefront of shaping the next phase of federal health policy.

Could this building be the start of a warehouse district on South Elm? Meanwhile, the warehouse districts of Durham sit in the shadow of the poverty that is still there and  getting worse.

Former Governor Jim Hunt in Sunday’s News and Observer asks state leaders to raise teaching salaries to national levels and outlines ways that could happen in four years.

And finally, need to start a yard garden? There are Legos for that.